Self-promotion

Writ by Jesse Lee 

 There is a positive correlation between self-promotion and certain aspects of the dark triad, particularly narcissism and Machiavellianism. 

Individuals high in narcissism tend to be more:

 self-assured 

and have an 

inflated sense of self-importance

 which can lead them to engage in more self-promoting behaviors.

People high in Machiavellianism are often:

cunning

and

manipulative

 and they may use self-promotion as a tool to gain power or influence over others.

However, it is important to note that not all self-promotion is negative.

Self-promotion can be a healthy way to share your accomplishments and build your reputation.

 The key is to strike a balance between

self-confidence

and

humility.